On Tuesday, 24 March 2026, the University of Antwerp hosted an engaging workshop on sustainable and circular textiles as part of the I-Week on Sustainability 2026. The session brought together researchers and academics from the Faculty of Business and Economics to discuss strategies for transforming the fashion industry, a sector that is both a key economic contributor, employing millions worldwide, and a major global polluter.
The workshop explored the EU Strategy for Sustainable and Circular Textiles, including current legislative proposals and initiatives aimed at driving systemic change across complex and globally dispersed value chains. Participants could learn how the European Commission is responding to the pressing challenges of resource-intensive production, fragmented supply structures, and global economic imbalances, and what these policies mean for brands, producers, and consumers in Europe and beyond.
A highlight of the session was the contribution from the Horizon Europe funded JUST FASHION project. Anna-Lena Müller, PhD researcher at the University of Antwerp, and member of the coordinating team, introduced the project in detail, focusing on its mission to support (M)SMEs in the just transition toward sustainability. Through her presentation, participants gained insight into how sustainable fashion firms can influence the broader industry, driving innovation while balancing environmental and social considerations.
The workshop also comprised a talk by Marie Das, doctoral researcher at the Product Development group and REuselab at the University of Antwerp, who discussed consumer behavior in sustainable fashion. She explored strategies to extend the lifespan of clothing through maintenance, repair, second-hand use, and rental systems, connecting research with practical industry interventions.
The session offered participants a dynamic space to challenge proposed solutions, engage with emerging research, and explore strategies for sustainable and circular textiles. JUST FASHION’s participation underscored the project’s role in bridging research, policy, and industry for a more responsible and inclusive European fashion sector.
